Arsenal’s sporting director on March 30, 2025, Andrea Berta has brought his methodical, multi‑deal approach—refined over 12 years at Atlético Madrid—to London .
With his reputation for smart negotiations and structured deals, he’s already prioritising key reinforcements ahead of Mikel Arteta’s pre‑season tour.
1. Centre‑forward pursuit
Berta’s top priority is a prolific striker. The leading candidates are Benjamin Sesko (RB Leipzig) and Viktor Gyökeres (Sporting CP), both valued between £59 m–£85 m . Arsenal appears to favour Sesko—22, lethal in front of goal, now following the club on Instagram in what one source calls a “come get me” signal . Meanwhile, Gyökeres remains a strong backup option, with Berta using interest in both to exert leverage .
Negotiations are going into “a game of chicken”—high price demands at Leipzig, Sporting open to selling—while Arsenal aims to wrap it up before July 19, when the squad departs for Asia . The urgency is underscored by a daunting early season schedule, with home meetings against United and Anfield looming .
2. Winger reinforcement
With Gabriel Martinelli needing backup and tactical depth, Arsenal is eyeing exciting wide options. Targets include Nico Williams, Rodrygo, and Ademola Lookman, with a multi‑million‑pound overhaul on the horizon . Berta has also recommitted to Martinelli, sending a clear internal message that he’s a fixture for next season .
3. Early busier business
Beyond attack, early deals are already done: Martin Zubimendi (Real Sociedad) and Kepa Arrizabalaga (Chelsea) are nearing completion, while midfielder Christian Nørgaard has also joined swiftly—evidence of Berta’s strategic pace on simpler deals .
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Bottom line: Berta is orchestrating a calculated summer—balancing multiple striker negotiations, high‑profile winger targets, and early signings—all under firm deadline discipline. His structured “spin‑plates” tactic looks tailored to deliver a well‑balanced squad ready for silverware.
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